A nonprofit, community-based, grassroots organization dedicated to preventing substance use
and promoting the mental, physical, and social wellness of our youth.
and promoting the mental, physical, and social wellness of our youth.
What Most Youth Think & Do May Surprise You |
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Most youth do NOT engage in substance abuse, but most may think their peers do. Similarly, parents may think most teens drink alcohol, but they may not think it is an issue they need to address with their own child. Our strategy to promote Positive Community Norms corrects misperceptions like these, and in the process, helps us all shift perspective, attitudes, and even our behaviors for the better.
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Check out our Community Calendar
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Hidden in Plain Sight Exhibit
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Workshops and Seminars
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TECH Youth Coalition
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Hidden in Plain Sight is an exhibit of a "typical teenager's bedroom"
that gives valuable insight to parents for signs of drug use or abuse.
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Our workshops and seminars are designed to teach how to hear the conversation (what teens and their parents say), and then steer the conversation to correct any misperceptions and promote the positive norms. In other words, find the untold goodness and continuously spread it through mass media marketing efforts, school-based activities, or even dinner table conversations.
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TECH, our Youth Coalition is a group of 6th-12th graders that engage their peers through workshops and seminars to act as agents of change.
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Promoting the PositiveAt the core of our campaign is the Positive Community Norms, an evidence based strategy that works to correct youth misperceptions of underage drinking and substance abuse. Read more here...
"ITC's real conversation and engagement with youth and adults is at the heart of building the village of support, prevention, and intervention our youth need." |
Influence the Choice - Drug Prevention Alliance for Youth is funder by a grant from The Office of National Drug Control Policy, The CDC, and our generous community donors.
We are a 501(c)3 nonprofit organization, EIN #82-3948931
We are a 501(c)3 nonprofit organization, EIN #82-3948931
